Because it needs to be reposted, here is a list of the Seven Deadly Sins of Software Executives. This orginated from a 2005 Edge Forum – Deadly Sins that Can Kill Your Software Company, but polished and modified by me:
- Ignoring your Customers and Their Real Needs
- Underestimating Your Competition, Direct and Indirect
- Letting Your Focus Drift
- Thinking that Sales is Someone Else’s Job
- Being Naive, Unrealistic or Soft on Team Members and Leaders
- Doing a Bad Job of Raising Money
- Running out of Money
- Letting Your Company Culture Define Itself Rather than Architecting It to Support Your Goals