Long time Mirye Revolution developer Blue Mango Learning Systems received some good release coverage at MacWorld of their new cross-platform documentation creation product Screensteps 2 over on The Unofficial Apple Blog. If you are in need of a tool that helps you pull together your screenshots and documentation text, this is a great tool from a productivity standpoint.
Mac Users as Incurable Early Adopters
14-Jan-08
Wall Street Journal’s Nick Wingfield article The Downside to Apple’s Frequent Product Updates caught the attention of several Apple oriented news sites. A quote from analyst Gene Munster that Nick quoted
Given the fact that the pace of Apple product improvements is between two times and four times faster than PC-based products, Apple buyers will always have a higher degree of buyer’s remorse.
An interesting anthropological view of Apple’s product marketing and product lifecycle process - get used to buyer’s remorse because that’s the way Apple does things. Apple perfected this technique by making each product release - not about numerical performance - but perceived benefit or value. In my mind, this means every long time Mac user is a sort of incurable early adopter to the Apple ecosystem. (more…)
Apple released Quicktime 7.2 today. This release is highly desirable since it adds full screen viewing of video, a feature long missing from the general release of Quicktime and widely available in free video players from other companies. Previously you had to purchase Quicktime Pro from Apple for $29.99 to get this functionality. This is an interesting study in forcing end users to upgrade by requirement. (more…)