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Archive for July, 2009

Shade 10 Sneak Peek: The Shade 3D Manipulator

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Mirye Software Publishing began publishing Shade in January, 2009. We’ve gotten a lot of coverage for Shade since then – a full review of Shade 9 Pro in 3D World Magazine and a cover disk offering in 3D Artist magazine. Shade 9 was mostly ready to ship when Mirye picked up publishing rights, but Shade 10 has since been shipping in Japan. Im writing a series of article for The Shade Blog on the new features of Shade 10.

The first article was on the changes to the Shade figure window, but the second one is much more substantial – the 3D manipulator tool. Check out  Shade 10: Introducing the 3D Manipulator.

Written by Lynn Fredricks

July 26th, 2009 at 10:53 am

Posted in Shade

How Ad Networks Promote and Benefit from Intellectual Property Theft

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This is sad and simple. Ad networks sell ads, either page views or click throughs. The Ad network compensates partners that host ads on their sites. Those partners can include intellectual property thieves. The thief posts your intellectual property on their site, or on another site with which they are affiliated (or actually own themselves and just pretend to be a ‘visitor’).

Legitimate search engines go ahead and search sites that, had a human actually visited the site, they’d know immediately is a warez site. They index the stolen material.

Next, more thieves come along, do legitimate searches, then go to the pirate site after they’ve found what they are looking. They download the intellectual property, and they also view the ads. The site owners benefit from the click throughs and page views (however the ad network compensates) generated by the pirate activity. The search engine provider benefits because they are being used to track down the stolen property and get to show ads in the process.

The double losers are the advertisers as well as the intellectual property owners. Advertisers lose because their expectation is that their ads will be matched to sites that are not engaging in theft. Those who use pirate sites may not be the demographic they are looking for when they set up their ads.

The intellectual property owners lose in many ways. There is the actual theft of the intellectual property itself. Secondarily, because their stolen property is being indexed and receiving lots of hits through search engines, the appearance of stolen versions in search engines can make it harder to find the legitimate versions of the product.

If you think this is just a bunch of kids ripping off big music companies you aren’t taking into account the small art and design houses that also create music and designs for a living. Just check out all of the models listed on sites such as DAZ 3D, Content Paradise or Renderosity, created by singular artists; now search for individually named models.

Written by Lynn Fredricks

July 22nd, 2009 at 4:37 pm

Posted in Software Business

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Google Chrome OS is Usable Linux

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Is there any news source that hasn’t weighed in on the Google Chrome OS, even though there is next to no information available? There are a few tantalizing clues already. Read the rest of this entry »

Written by Lynn Fredricks

July 9th, 2009 at 8:10 am

Posted in Software Business

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