The Name Inspector Offers 10 Name Types for Naming Products, Companies
The Name Inspector in Seattle has posted an article entitled 10 company name types on TechCrunch: Pros and Cons, with a thoughtful analysis of categories the names fall into - he divides them into the following groups:
- Real Words - every day words like Apple
- Compounds - two or more real words together, like Firefox
- Phrases - combinations of clauses, such as StumbleUpon
- Blends - combinations of prefixes and suffixes, like Microsoft
- Tweaked Words - normal words with an odd addition, like iPhone
- Affixed Words - adding an odd ending, like -ster in Friendster
- Made Up or Obscure Origin - mostly meaningless inventions, like Meebo
- Puns - the names that annoy - such as Lickityship
- People Names - Using human names, such as the infamous Microsoft Bob
- Initials and Acronyms - Boring series of letters, like IBM



