The Name Inspector Offers 10 Name Types for Naming Products, Companies
The Name Inspector in Seattle has posted an article entitled 10 company name types on TechCrunch: Pros and Cons, with a thoughtful analysis of categories the names fall into – he divides them into the following groups:
- Real Words – every day words like Apple
- Compounds – two or more real words together, like Firefox
- Phrases – combinations of clauses, such as StumbleUpon
- Blends – combinations of prefixes and suffixes, like Microsoft
- Tweaked Words – normal words with an odd addition, like iPhone
- Affixed Words – adding an odd ending, like -ster in Friendster
- Made Up or Obscure Origin – mostly meaningless inventions, like Meebo
- Puns – the names that annoy – such as Lickityship
- People Names – Using human names, such as the infamous Microsoft Bob
- Initials and Acronyms – Boring series of letters, like IBM
